Maxis iValue Lite - a new way to Lite up your iLife?

Maxis just launched a new iPhone package in addition to its available iValue packages to entice new subscribers to its network. I cannot see the rationale over this iValue package though because it involves the most data intensive smartphone in the market. Obviously this package is aimed at countering DiGi's cheap plans but still I cannot see why one would prefer this package over its iValue 1 package.

Few considerations if you want to get an iPhone 4 iValue-Lite now: